Uniqlo
UT Pop Up Shop
2018
Design and production of an immersive, experiential pop-up shop for Uniqlo. The brief - display 1000 t-shirts from their UT line. Not an easy feat in a relatively small space, but many creative solutions made for a great installation. Shirts were suspended on steel beams - soaring up 3 stories of the pop-up. They were floated between panes of glass, packaged like records, and hung on a giant "T"shaped display sculpture, accompanied by a digital touch screen display enabling consumers to explore the collection in its totality.
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Credits
Design: Brooke King
Build: Imagine It 3D